Yahoo Blogs Do More Traffic Than HuffPo, Twice as Much as Gawker
Via email from Brian Robinson, Senior Director of Yahoo Media Network Strategies and Insights:
“Here is the comScore page view trend for Yahoo! blogs in 2011:
Jan = 353 MM PV
Feb = 369 MM PV
Mar = 472 MM PV
Apr = 506 MM PV
Here, I think, is the cool story for our blogs:
— 57 million people in the US read a Yahoo! blog in April 2011, more than visited any blogging network, including Blogger, WordPress, Gawker, and Huffington Post.
— Yahoo! Blogs delivered 506 million PV in April, more than Huffington Post and twice as many as Gawker Media.
(Source: comScore Media Metrix, April 2011, US)”
Brian, by the way, used to be in a band called Hampf, so you know he’s legit.