The Mottram Program

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Posts tagged BuzzFeed

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First of all, we don’t publish slideshows. Instead we publish scrollable lists so readers don’t have to click a million times and can easily scroll through a post. The primary reason to publish slideshows, as far as I can tell, is to juice page views and banner ad impressions. Slideshows are super annoying and lists are awesome so we do lists!
Jonah Peretti (emphasis added)

Filed under Media Tech BuzzFeed Slideshows Lists Page View Juice